Posted by gp on 14 Aug 2007 | Tagged as: News and Events, traditional media
It’s easy to say that the New York Times and other newspaper companies are screwed, but sometimes it helps to actually run the numbers. Do you know why they’re screwed? It’s actually not the cost of paper, ink, trucks, printing plants, and other physical distribution expenses. Rather, it’s the cost of content creation.
Senior New York Times reporters believe they are underpaid, and, relative to other highly educated folks at the peak of their professions, they sure are. But relative to the online revenue they generate, those talented reporters, columnists, editors, and researchers actually cost a fortune.
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